I started designing brands in 2005 — logos, identity systems, signage, large-format banners, trade-show booths, t-shirts, print-production runs of every size, email and social, photography direction. Twenty years of doing that one thing well, across every surface a brand touches.
About five years ago I started writing the production code too, because the things clients needed kept overflowing the boundary between design a brand and build a tool. The dry cleaner needed an intake form that talks to their POS. The auto auction needed a guessing game for hospitality day. The church needed a CMS the staff could edit without a developer.
I'd rather ship the tool than refer it out to someone who won't know the brand. That's the studio Brand Forge is now: one set of hands across all of it.
